Air Link Communication Limited has officially entered Pakistan’s home appliances market by forming a strategic partnership with the global electronics company HISENSE, through its subsidiary, Select Technologies Limited. This collaboration marks a significant step for both companies, combining HISENSE’s international expertise in electronics with Air Link’s strong manufacturing capabilities and extensive distribution network across Pakistan.
Under this partnership, the companies will focus on the local production and distribution of a range of home appliances, including Smart TVs and air conditioners. By producing these products locally, they aim to make advanced technology more accessible to Pakistani consumers while also contributing to the growth of the country’s manufacturing sector. Additionally, HISENSE has signaled its long-term commitment to Pakistan by planning direct investments in the market, reflecting confidence in the country’s potential for industrial and economic development. This initiative is expected to not only enhance consumer choice but also support job creation and strengthen the domestic electronics industry.
